PROJECT OVERVIEW
Parenthèses is the one and only French bookshop in Hong Kong. Rooted amidst the hustle and bustle of the city since 1987, Parenthèses is a part of the local community and is dedicated to promoting French language and culture in Hong Kong.
After redesigning their identity, Latitude 22N delved into the imaginary world of a bookshelf to create a set of fun illustrations for gift wrapping paper and packaging. Owls, cats, buses, secret windows animate this fun print that’ll make you smile.
ILLUSTRATION
Bringing stories to life with a few strokes, humour and style.
PACKAGING DESIGN
Measuring, handling with care, your items will be packaged just right.
CROSS BRANDING
Meeting halfway between your brand and ours to create amazing new designs.
